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LIVE! CARE Antiviral
What is it?
Putting the care of people and the planet above all, LIVE! always seeks projects that positively impact people's lives and the environment. In our second collection, the products in the LIVE! Care lines are expanded with the arrival of Antiviral Pro technology, with permanent wire protection.
antiviral pro permanente
Technology with antiviral and antibacterial agent, developed to combat the proliferation of bacteria and the
transmission of viruses. With proven effectiveness following
ISO 18184 and AATCC 100 standards, its effect remains throughout the product's life, even after numerous washing
cycles.
How does
the technology
work?
-
INACTIVES_ viruses, such as influenza, herpesvirus and the new coronavirus;
ELIMINATES_ bacteria, offering more protection. - BLOCK_ the virus binding to host cells and cross-contamination;
Practicality for all your movements Thinking about wearability and usability, we bring fabric with looser, modern models, with urban take and a mix of different designs. In addition to the novelty of permanent protection, the looks are available for the Men, LIVE! +, Kids and accessories lines - and also in exclusive prints.
Guarantee your looks
and protect yourself!
Antiviral finishing
Reinforcing our innovative and technological DNA, LIVE! was a pioneer bringing a complete collection with an
antiviral finish, which lasts intact in up to 50 washes.
Inactivating in just one minute, 99.9% of viruses and bacteria. Certified by the Institute of Biology at UNICAMP,
tested according to ISO 18184 and AATCC 100 standards.
